Neutral, Smell, Lightfast.


September 21, 2010 by sandwichcontrol

Crap. I’m getting around way later than I would have liked. I’ll have to make this short.

When I was out at A to Z the other day, I bought some markers for Pancake Land. They are Chinese knock-off Sharpies. They are called Skerples. White Chocolate, you know why I bought them. Anyway, on the back of the package, there was no information except one area of text toward the bottom that included the phrase “neutral, smell, lightfast.” Pancake Land made the very valid point that all of those things are counter productive to selling them here. Marketing an item as neutral rather than bold, as smell instead of low odor, and neither of us could figure out what the Hell “lightfast” means, but it doesn’t make me want to buy it.

Crap again. I’ve got to run. School is calling.

I have no idea. I just found this while searching for "animated gif".

More soon. ~SC


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